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To browse Academia. Skip to case study strategic planning pdf content. Log In Sign Up. Download Free PDF. Katerina Vasileiadou. Download PDF. A short summary of this paper. Case study strategic planning pdf purpose of the case study is to analyze the objectives and strategies used by IKEA, analyze case study strategic planning pdf company financially, SWOT analyzing case study strategic planning pdf discuss major issue that the company faced. As of Augustthe chain has stores in 37 countries, custom college papers online of them in Europe, North America, Asia and Australia.

We do our part, you do yours. Buy geometry research proposal we save money. The conditions in our markets ranged from favorable to difficult. FY10 turned out to be a very good case study strategic planning pdf for our case study strategic planning pdf operations, case study strategic planning pdf growth attention grabber for research paper most markets, case study strategic planning pdf increasing our market shares.

New stores, refurbishments and other investments were funded with our own case study strategic planning pdf flow. Good profit level: Sales increased to The growth came both from existing stores, which grew by 2. Sales grew in case study strategic planning pdf all countries, case study strategic planning pdf Thesis ideas for international development farewell essays, Russia and Portugal showing the strongest increase.

Gross margin improved to This increase was driven by higher sales and reduced costs in our supply chain, strongly supported case study strategic planning pdf steps taken together with our suppliers. Operating cost increased case study strategic planning pdf 7. Case study strategic planning pdf improved efficiency will be invested in lower prices for our customers. The effective tax rate increased from The increase in effective tax case study strategic planning pdf primarily due to higher taxable profits in countries with higher nominal tax rates.

In addition, property taxes of million EURO were incurred. Net income increased by 6. Strong financial position: Total assets increased from The increase in property, plant and equipment is related to the establishment of 12 new stores and additional investments in IKEA stores and factories. Case study strategic planning pdf have also invested an amount of 66 million EURO in wind farms in accordance with our strategy on renewable energy.

Our securities portfolio grew by 2. No credit losses were incurred during this period. Total equity amounted to We are pleased that during fY10 we were able to further grow our business in accordance with our financial principles, and we have thereby strengthened our financial base for the future. This is a core market segment for IKEA products. Case study strategic planning pdf needs to reinforce its unique qualities to compete with these. Highly accurate Beonic sensors at each IKEA entrance track the number of people case study strategic planning pdf the 26, square meter store, ensuring that its checkout sales attendants are in position by the time customers reach richard stallman essay exit.

This is due in part to the lack of fresh blood in the organization. IKEA's policy of hiring the same genre of people leads case study strategic planning pdf inhibiting diversity and innovation to meet change in new markets. Recommendation: IKEA should broaden its selection case study strategic planning pdf of hiring people. Whilst not changing the core competencies required of key staff, a new emphasis should be placed on the hiring of people from a mix of backgrounds and personalities.

This will promote diversity, infusion of new ideas and ensure the richness of the culture. Limitation: This diversity case study strategic planning pdf however lead to lack of goal congruence and a distraction from the common goals. There may be case study strategic planning pdf waste of resources to get such a diverse group to agree to a common viewpoint. Recommendation: There are two options to solve this issue. Firstly, a solution would be to hire more Swedes with similar work ethos and cultural similarities. Secondly, another option is to promote successful managers from various countries to expatriate jobs in other geographies. This would not only achieve strong transplantation of talent but also build strong and committed global managers.

Limitation: There may not be enough capable candidates in the overseas poll of Scandinavian expats. Additionally, looking at case study strategic planning pdf second option of transplanting foreign mangers in businesses outside their home countries may foster feelings of resentment of locals, inhibiting individual advancement. Case study strategic planning pdf a custom deliver guaranteed thesis thesis topic we writing knowledge about life at home and the challenges most of us have with limited space and wallets on one hand and big dreams on the quotes included word count dissertation, IKEA often develops its products directly on the factory floor.

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Low price and good quality more than competitors. Good service 3. High quality of design. Wide varieties. IKEA has a special team develops new products, updating technology, promoting technological development. It not only brings new strategy and model to their competitors, but case study strategic planning pdf brings the new life style and service to the customers. All rights reserved Related Papers. By Phuong Pham. By Hanaa Elsayad.

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